It was a pleasure to welcome you back to Motorcycle Live 2021
Motorcycle Live, in association with Bikesure Insurance has closed its doors for another year, and what a pleasure it was to welcome back visitors, riders, celebrities, manufacturers and retailers to The NEC.
With over 66,000 visitors making their way through the doors, in the midst of a global pandemic, it underlines the dedication of our audience, the pull of our exhibitors and the desire to be immersed in their passion – motorcycling.
Lisa Jones (Marketing Manager, Triumph UK) commented “Motorcycle Live is a key event in the motorcycling calendar, and it was fantastic to welcome back fans of Triumph to some familiarity and entertainment at the NEC. When we planned to reveal our iconic Triumph Tiger 1200 to our UK customers, Motorcycle Live was the perfect event to do so. With an abundance of key media, influencers and customers, it was a privilege to showcase the industry leading technology and all round ability of the Triumph Tiger 1200 range.”
Motorcycle Live delivered an exciting, new, interactive electric feature which showcased the progressive and innovative manufacturers and products available for riders wanting to embrace electric technology.
One of the trailblazers in this segment is Stirling Eco, who through world-class innovation combine artistic flair alongside leading technologies to create innovative, functional and environmentally friendly motorcycles.
Robert Grace (CEO of Stirling Eco) commented “Our award winning brand offers customers exceptional value, performance and fun whilst reducing their carbon footprint and not detracting from their riding experience. Motorcycle Live has been a great event to introduce our brand to prospects and help de-bust any myths around the move from combustion engine to electric.”
Ian Wilson (Director of Gerbing) said “It’s been a record year for us at Motorcycle Live. Visitors have been wanting to get ahead of the 2022 riding season and get their hands on the latest and greatest rider equipment and accessories. There has been a real buzz around the halls and we’re looking forward to next year’s show already.”
Meanwhile, race fanatics were treated to the 25th Anniversary of the BSB Championship with live Q&A sessions, 2022 news and signing sessions.
Finlay McAllan (Managing Director, Motorcycle Live) added “I would like to thank everyone involved in helping us deliver Motorcycle Live. Nothing can replace the sights, sounds, feel and buzz of a live event. Seeing visitors having fun, and people once again meeting in person to share their passion certainly makes the show a success for us all. We’d like to wish everyone involved a very Merry Christmas and a happy and healthy 2022.”
Motorcycle Live 2022 takes place from 19th – 27th November 2022.